SEO Tips and Tactics
Let’s get right into it today and discuss some more great SEO tips and tactics. We’ve already discussed domain extensions, file size, URL length and more. Today, we’re going to discuss using your address in the footer of every page on your site.
If you run a local business, it’s likely that you want to be found when people search for something like “plumbers in San Francisco.” You don’t care to be found at the top of the search results when someone searches for “plumbers in Dallas.” You’re not flying to Texas to unplug a drain. But you do want to be found at the top of the local results. The best way to do that is to add your address with your city and state to the bottom of every page on your site. Google quickly begins to see the trend and they recognize that you’re located in San Francisco. Better yet, put something in your footer that says, “For all your plumbing needs. Serving San Francisco, Oakland and San Jose.” That puts the work plumbing in close proximity to the cities that you serve. Google likes that and will rank your site higher than the others.
Hope that helps all of you local businesses out there.
Chadd Bryant
Internet Building Codes
